During her early days of motherhood, Emily faced a Bowel Cancer diagnosis and a rare skin condition called Vitiligo. It was throughout this healing process that she really took notice of the spaces that surrounded her. From home surroundings, surgeries to waiting rooms, wellness studios to the ICU, she realised the profound impact environments had on how she felt throughout a tumultuous period of her life. This experience strengthened the approach of Emily’s craft; her intention is to develop strong connections with her clients to create homes that align with the kind of soul-led lifestyle they want to embrace. To bring to life homes that feel restorative and replenishing, and ones that support the connections that matter the most. Because after all, they become the backdrop of important moments of life.
Brand Identity, Strategy + Vision
Brand Identity Design
Social Media Presence
The re-brand of I.Balter Design included a few important shifts. One, for Emily to step up as the face of her business. Two, to share her story. Three, to up-level the quality of her branding to suit the premium quality of her work. Four, to powerfully merge her naturally intuitive and highly perceptive strengths with her decades of industry expertise; allowing her full self to come to the table. In turn, strengthening her industry presence and elevating her frequency. Ps. We know we’re not meant to say we have “a favourite client”, but you too would fall in love with this graceful, kind and warm-hearted being.
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I acknowledge the Traditional Owners — the Kulin Nations, particularly the Wurundjeri, Boonwurrung, and Wadawurrung people — upon whose ancestral lands I live and work. I pay respect to their Elders, past, present and emerging, and acknowledge the pivotal role that Aboriginal and Torres Strait Islander people continue to play within the Australian community. Sovereignty was never ceded.